Having a website isn’t enough to stand out in today’s digital marketplace. You need a truly professional, on-brand website if you want to grab your ideal client’s attention and show them why they need exactly what you’ve got. 

Our team at Power Up has designed hundreds of Showit websites, and we know exactly how to make you look like a pro and get paid like a pro. Today, we’re sharing some of our favorite tips to make sure you never get lost in the crowd.

Personality Over Professionalism

When you want a professional website, it’s easy to lean into looking as “corporate” as possible. 

But that’s not going to do you any favors when you’re trying to get all eyes on you. 

A professionally designed website should always start with your brand’s personality, tone, and voice in mind. 

We spend a lot of time getting to know our clients before we ever start designing. We ask deep questions about what powers you, why you show up, and what specific impact you want to make. 

All the details that make your brand yours? Those are the details that make your website look like it was designed by a professional. 

Check out Air with Flair’s New Showit Website >>

Even the Prettiest Showit Websites Need Clear Messaging

Strategic design is most effective when paired with strong, clear website copy. 

We include professional copy (thanks to our team’s talented copywriter!) with every brand and website design package because we know how much of a game-changer it is.

We’re not into pretty websites or cute design. We’re into intentional, purpose-driven websites that work for you 2/47.

We care deeply about the words you use to communicate who you are, what you do, who it’s for, and why it matters because those words (aka your website copy) need to work with our design to make the biggest impact.
So many business owners who want to stand out put all their money or time into their Showit website’s design without considering their messaging. And that’s a huge mistake.

We Make Sure Our Showit Websites Get Found

SEO is one of the best ways you can stand out and get noticed. SEO – search engine optimization – describes all the things that happen behind the scenes and on your website to make sure it shows up when someone searches for your industry or services.

What goes into SEO?

• A targeted keyword for each page
• H1, h2, and h3 tags
• Headlines and subheadlines
• Metadata – title tags and meta descriptions
• Alt text on images

A website that shows up in a Google search is a truly effective marketing tool.

We include foundational SEO services with every brand and website design project because we want as many eyes as possible on your business!

Powered by Purpose

Everything we do is powered by purpose. And that includes making sure your brand and website are powered by your purpose.

When we can tap into the reason you’re here, why you care so much about what you do, and the true value of what you deliver to your clients or customers…. That’s where the design magic is!

A brand new website visitor can immediately tell when your website is purpose-driven. That’s something you can’t fake. 

And people are magnetically drawn to brands and businesses that stand for something.

Purpose-driven design is a huge upgrade. It’s the most meaningful way to set your website apart from all the other sites out there.

Ready to Stand Out from All Those Other Showit Websites?

If you’re feeling inspired to upgrade your website, we would love to help you.

Our Full Brand + Website Design Package is ideal for the ambitious female entrepreneur who is ready to show up like the pro she is across the board.

It includes everything you need to gain visibility and stand out!