The Secret Sauce Files

Branding and Marketing Made Simple.
 Unlearn Business and Branding Myths, Get Unfiltered Insights and Meet Daring Humans Serving Their Own Sauce.

BLOG

a woman in a neon green blazer sitting on the ground typing on her laptop

You worked so hard and made a significant investment to attract potential clients to your website. They signed up for your lead magnet. And then… crickets.  But if you only email your list when you want their money, it is very hard to establish trust, connection, and see your email list convert. Most small businesses […]

READ MORE

“I didn't feel like I needed to morph into something I was not for the sake of acceptance.

I'm a Latina too and to find another Latina crushing the game made me feel supported in levels that I don't think I have the words to articulate.

I felt like, "OMG! I'm home.”

SUSANA
CAREER COACH & SPEAKER

“I think when you've DIY'ed for a long time, you get this feeling of, ‘will they find out?’ 

I knew that if I wanted to get to the next level of clientele, I needed to work with a professional. 

Working with this team to bring this new version of my brand to life has been nothing short of awesome. I feel more legit and a whole lot less imposter syndrome. 



CATIE
BRAND PHOTOGRAPHER


“It's perfectly me and represents everything I'm trying to build with my company. Easy, seamless, fun, inspired…

You just GOT it.” 


SHERRY
 MARKETING MENTOR

“I feel like now I don’t have to work as hard to show potential clients what makes me stand out.

You took my words, feelings, and ideas and transformed them into the perfect website for me and my business

Nobody else has a website like mine.”

ANNAMARIE 
FAMILY PHOTOGRAPHER

“I feel like now I don’t have to work as hard to show potential clients what makes me stand out.

You took my words, feelings, and ideas and transformed them into the perfect website for me and my business

Nobody else has a website like mine.”


 ANNAMARIE 
FAMILY PHOTOGRAPHER

“It's perfectly me and represents everything I'm trying to build with my company. Easy, seamless, fun, inspired…

You just GOT it.” 


 SHERRY
 MARKETING MENTOR

“I think when you've DIY'ed for a long time, you get this feeling of, ‘will they find out?’ 

I knew that if I wanted to get to the next level of clientele, I needed to work with a professional. 

Working with this team to bring this new version of my brand to life has been nothing short of awesome. I feel more legit and a whole lot less imposter syndrome. 



 CATIE
BRAND PHOTOGRAPHER


“I didn't feel like I needed to morph into something I was not for the sake of acceptance.

I'm a Latina too and to find another Latina crushing the game made me feel supported in levels that I don't think I have the words to articulate.

I felt like, "OMG! I'm home.”

 SUSANA
CAREER COACH & SPEAKER

LOVE NOTES